Plan ways to finalize your campaign by celebrating your accomplishments and thanking employees for their participation and contributions
Report Results to United Way
- Provide verbal interim results to your United Way representative.
- Report any problems to CEO and United Way representative.
- Work with Payroll Department to tabulate and report results weekly.
- Completely and accurately fill out Report Envelope, and fill out each section separately.
- Be sure to report dollars on the appropriate lines (special events has its own line).
- Total the envelope. Employee pledges and corporate pledges are added together for one envelope total.
- Send payroll pledge forms to your Payroll Office.
- Double check pledge forms for accuracy.
- Deliver Report Envelope to United Way or have a United Way representative pick it up.
Celebrate Results Internally
- Report final results of the campaign by e-mail, posters, voicemail, etc.
- Hold an event to announce the results in a public setting and provide refreshments as a token of appreciation.
- Recognize incentive winners.
- Provide special recognition to key campaign workers.
- Give a small thank you gift to each member of your campaign committee.
Evaluate Campaign Success
- Meet with campaign team to “debrief” the campaign. While ideas are fresh in your mind, make a list of what you would do the same and what you would do differently next year.
- f you have the resources, conduct a survey among a sample of employees to learn their impressions of the workplace campaign. What would they like to see more of? What would they like to see less of? What is the most important factor in the decision to give? Let us know!
- Keep a record of the names of employees that enthusiastically participated in the campaign, let us know so we can spotlight them and be sure to involve them next year.
- Maintain a spreadsheet with all workplace campaign data you can think of so you can identify trends in giving levels, employee participation, and canvassing success.
How This Helps
People will have a more positive feeling about their donation, and the appreciation increases the likeliness that that they’ll participate next year. This was Turner Construction's first campaign. They were presented with the "Best First Campaign" award at 2009's CELEBRATION OF EXCELLENCE and they sum up 'HOW THIS HELPS' best:
Strategies to Evaluate Campaign Success
- Meet with campaign team to “debrief” the campaign. While ideas are fresh in your mind, make a list of what you would do the same and what you would do differently next year.
- f you have the resources, conduct a survey among a sample of employees to learn their impressions of the workplace campaign. What would they like to see more of? What would they like to see less of? What is the most important factor in the decision to give? Let us know!
- Keep a record of the names of employees that enthusiastically participated in the campaign, let us know so we can spotlight them and be sure to involve them next year.
- Maintain a spreadsheet with all workplace campaign data you can think of so you can identify trends in giving levels, employee participation, and canvassing success.
- Announce campaign results via newsletter, social media or during staff meetings
- Highlight these accomplishments with appreciation in newsletters and on intranet.
- Blanket bulletin boards and lunch rooms with “thank you” messages
- Post photos of employees participating in campaign events on bulletin board, flickr or facebook
- Include a special message with payroll stuffers.
- Show how one “small” gift combined with the entire company’s will create a big impact
- Submit your campaign for our Celebration of Excellence Awards
Ideas for Campaign Committee
- Ask the president/CEO to host an appreciation breakfast/lunch for campaign committee.
- Create certiicates of appreciation for each member of your committee.
- Give event tickets to each campaign committee member.
Help Us Thank Donors
One of United Way’s top priorities when it comes to communications is to ensure that donors feel appreciated. The two simple words “Thank You” not only show appreciation, but also set the tone for year-round communication and next year’s campaign. Contributors will receive an acknowledgment from United Way, but you can also build more support for future campaigns by acknowledging the work of your campaign committee, as well as each employee that contributes. Be creative! Use the following techniques to help United Way express our gratitude to your co-workers:
- Use United Way-branded thank you cards as payroll stuffers or interoffice postcards to all employees who gave “time, talent, or treasure” to the campaign.
Ideas for Donors
- Ask senior management to send thank you notes to all donors.
- Sponsor a “thank you” breakfast, luncheon or reception for campaign participants.
- Distribute company pens, mugs, certiicates, awards, buttons or note pads to volunteers and contributors.
- Acknowledge donors at an all-employee meeting.
Give Tokens of Appreciation Such As:
- Calendars
- Candy Jars
- Paper Weights
- Note Cards
- Pen/Pencil Sets
- Picture Frames
